Hi there, I’m Justin French.

Product Strategy & Design

My main interest is understanding what customers are trying to accomplish, then shaping products, services and processes to better support them. I'm also interested in values-based decision making, empowering teams within growing companies, and mentoring emerging leaders.

I’ve been building online platforms and teams for over 20 years, previously working with the likes of Envato and RedBubble. I studied Graphic Design at RMIT and have served in a mix of design, engineering and leadership roles, championing the customer perspective.

I'm currently working with Up, Australia's leading digital bank. As the COO, I lead the Marketing, Customer Support and Customer Experience teams.

You can learn more about me on LinkedIn, or email justin@indent.com.au.